Burger Gelato Media

ServicesAI Reviews & Referrals

Turn finished jobs into reviews and referrals.

Your happiest customers are your best marketing.

The job went well and the customer said thanks. Then nobody asked for a review, and nobody asked who else they know. Meanwhile, a competitor with half your experience has twice your reviews.

Every month, I run the review requests and referral asks for the jobs you finished. AI helps draft the messages and the replies, you approve them, and you see two numbers: new reviews and referred enquiries.

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Already know reviews are a gap? Discuss this service.

Chris MBS Latham leaning in with a big smile, wearing a black Happiness Co. sweatshirt

Happy customers, on the record.

Reviews go stale. Referrals need asking.

People check your reviews before they call, and they look at how recent they are. AI tools read them too when deciding which businesses to name. A burst of reviews from two years ago helps less every month.

Referrals work the same way. Most happy customers would recommend you, and few do it without being asked. So every finished job gets a request at the right time, and the asking never depends on someone remembering.

What runs every month

  • Review requests. Sent after each finished job, by email or text, with a direct link.
  • Review replies. A drafted reply to every new review, good or bad, for your approval.
  • Referral asks. A simple way for happy customers to pass your name on, and for you to thank them.

What's included

  • Setup in month one: review profiles checked, tracking in place, and your starting review count and rating recorded.
  • Requests timed to your finished jobs, from your CRM or job system.
  • Message copy drafted with AI, edited by me and approved by you.
  • A referral thank-you and a way to track who referred whom.
  • A direct line to you in every request, so problems reach you fast.
  • Consent and list checks before every send.
  • A monthly report and review call.

Reviews are never bought, filtered or written for customers. Everyone gets the same request.

How reviews and referrals are counted.

We record your starting numbers in month one. Then each month you see what changed, counted from the review sites and your own system.

  1. New reviews

    Reviews posted that month on Google and the other sites we agree.

  2. Your rating

    Average rating and total count, next to where you started.

  3. Referred enquiries

    Enquiries where the customer names who sent them, or used a referral link.

  4. Booked work

    Referred enquiries that became booked jobs, with the value from your own system.

Tracking is set up in month one, and every number lands on one monthly scoreboard.

Sample story, not a real client

Catching up on two years of missing reviews

The situation
A dental group in Calgary, Alberta saw hundreds of patients a month and had 84 Google reviews, most of them more than two years old. Newer clinics nearby had passed them.
What ran each month
Every patient got a short request the day after their visit, with a direct link. Each new review got a reply within two days. Patients were given an easy way to refer a friend or family member.
The result
After four months the group had 212 reviews with a 4.8 average, and the scoreboard showed 23 referred new patients.

Sample figures to show how the monthly report reads. Your numbers depend on your list, your market and how fast your team answers.

Sample testimonial

We used to get a review when someone remembered to ask. Now it happens after every visit, and we can see the referrals it brings.

Dental groupCalgary, AB

A few practical details

Chris MBS Latham in a light zip-up sweater, smiling at the camera

Still unsure? Ask me on the call.

Can you guarantee five-star reviews?

No. Every customer is asked, and nobody controls what they write. What I commit to is that every finished job gets a request and every review gets a reply.

Do you only ask happy customers?

No. Filtering who gets asked breaks the review sites' rules and can break the law. Everyone gets the same request.

Can we offer something in return for a review?

Not for reviews. Review sites don't allow rewards for them. Referral thank-yous are different, and we set those up within the rules that apply to you.

What about bad reviews?

You see them quickly, with a drafted reply to approve. A calm, useful reply often matters more to the next reader than the review itself.

How does this help AI search?

AI tools read reviews when they decide which businesses to name. Recent, detailed reviews give them more to go on, so this work supports AI Search Visibility.

What do we need to have in place?

A record of finished jobs with contact details, and permission to message those customers. Month one covers the setup.

How much does it cost?

It's a monthly retainer with a 3-month minimum, priced to the work your business needs. We'll talk about it on your free discovery call, and you'll get a clear price before anything starts.

What happens if we stop?

You keep every review, the message copy and the reports. The requests stop, and your newest review gets older every month.

Free discovery call: AI Reviews & Referrals

Find out how many reviews you are missing.

Book a free discovery call. If you can, bring a rough count of the jobs you finished last year. We'll compare it with the reviews you got.

Share a few details. I'll call you, usually within minutes and always within one business day. Nothing is booked or charged until we've talked.

Chris MBS Latham standing with a laptop under his arm, smiling

Talk soon!

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